YouTube Ads: Metrics & KPIs
YouTube can help brands achieve a range of marketing goals, but ensuring that you are measuring those goals correctly is the key to success. To...
Google & YouTube Audiences
Google and YouTube are two of the most trafficked websites by users in the United States, providing advertisers with a range of opportunities to...
How to Write Effective and Optimized YouTube Descriptions
It’s no secret that YouTube has an enormous online presence. The site has garnered over 80 billion visits in a month (via Statista). Even more...
YouTube Ad Types
Why Use YouTube Ads? YouTube ads are a form of online advertising that allows businesses to promote their products or services on the YouTube...
YouTube Advertising Best Practices
Video is solidly established as the most engaging form of marketing content. Have you incorporated it into your paid advertising strategy? This...
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