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Inside knowledge from our experts

Words of industry wisdom, from our team to yours.

Digital Advertising, YouTube

Alison Blick

Mar 27, 2023

How to Write Effective and Optimized YouTube Descriptions

It’s no secret that YouTube has an enormous online presence. The site has garnered over 80 billion visits in a month...

Digital Advertising, SEO

Freddy Hunt

Mar 27, 2023

The Most Searched Questions about SEO

One of the reasons we love SEO is because it gives you an inside look at the human condition. At the center of every...

International, SEO

Freddy Hunt

Mar 27, 2023

The Complete Guide to International SEO Keyword Research

In a global economy, reaching every corner of the world can boost your presence. One challenging aspect of a...

Google Ads, PPC/Paid Media

performance max campaign graphic

Alison Blick

Feb 23, 2023

What Are Performance Max Campaigns?

Performance Max campaigns are a type of advertising campaign that Google Ads introduced in 2021. These campaigns are...

Digital Advertising, YouTube

Alison Blick

Feb 16, 2023

YouTube Ad Types

Why Use YouTube Ads? YouTube ads are a form of online advertising that allows businesses to promote their products or...

Quick Search

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Is SEO Important for B2B?

If you’ve been searching for SEO tips online, you’ve likely seen that much of the conversation...

May 25, 2022

The Comprehensive Guide to Target.com Advertising 2023

The recent eCommerce explosion shows no signs of slowing. Target has emerged as a key brand, with...

Apr 12, 2022

The Ultimate Guide To Walmart Advertising in 2023

What Is Walmart Advertising A business that wishes to expand has only one goal in mind; to target...

Apr 04, 2022

The Breakout Guide to Wayfair Advertising for 2023

Wayfair is an influential, fast-growing eCommerce platform. If you are interested in getting your...

Mar 15, 2022

Amazon Backend Keywords: The Complete Guide 2023

Key Takeaways: Define “Amazon Backend Keywords,” including their significance for sellers, how...

Feb 28, 2022

Amazon Buy Box: What It Is and How to Win It

Key Takeaways Winning the Buy Box is the most significant deciding factor in a seller’s success on...

Feb 14, 2022

Facebook Lookalike Audiences: What They Are and How to Use Them

Key Takeaways Facebook Lookalike Audiences increase conversions by personalizing your marketingAn...

Feb 08, 2022

Amazon Listing Optimization Guide 2023

Amazon experienced exponential sales growth in the last twelve months, generating $108.52 billion...

Feb 01, 2022

Amazon Advertising: The Importance of Branded Terms

What Are Amazon Branded Terms? Branded Terms in Amazon are terms that include your brand name,...

Dec 01, 2021

The Best CMS for SEO in 2023

Choosing a content management system is a bit like choosing a house: it’s a significant purchase...

Nov 30, 2021

Ready for GA4? Start Collecting Data for Google Analytics 4

March 17, 2022 Update: Google announced that Universal Analytics will stop processing hits on July...

Nov 17, 2021

The Best Ecommerce SEO Audit Checklist in 2023

Key Takeaways: SEO is a vital factor in a site’s visibility in search engines in 2023 SEO audits...

Nov 10, 2021